Midsomer Norton is a medieval market town which became an important coal-mining community in the nineteenth century. The town is compact, arranged around a linear High Street with larger developments and back accesses to the rear.
Since 2019, Midsomer Norton, like many UK High Streets has faced a decline in footfall, driven by multiple factors. The growth of online shopping, accelerated by the COVID-19 pandemic, has shifted consumer habits away from in-person retail. Rising inflation and cost-of-living crises have also reduced non-essential spending, further discouraging visits to high streets. The town centre needs to continue to evolve and improve to remain a vibrant place.
While Midsomer Norton is designated as a conservation area its heritage value is currently still ‘at risk’. The poor visual quality of modern developments, such as retail units and car parks, has over time detracted from the areas historic character. Maintaining public spaces and buildings continue to require investment.
IMAGINE Midsomer Norton seeks to build on the important work of the High Street Heritage Action Zone programme and set a bold vision for Midsomer Norton’s future High Street which:
- Integrates modern infrastructure with heritage conservation to enhance the town’s appeal and functionality while supporting local businesses
- Builds a blueprint for future investment that aligns with the towns aspirations and capitalises on its unique culture and heritage
- Provides a route map to a more vibrant and welcoming town centre for residents, businesses and visitors.